Asphalt Advantages’ Sustainability campaign underway

Europe |

Communicating six of the key sustainability benefits of using asphalt is the focus of Asphalt Advantages’ latest digital mini-campaign, which runs from 26 November to 16 December.

The six key sustainability messages promoted in the campaign cover:

1. CO2 savings
2. Recycling
Road upgrading
CO2 reduction targets
5. Less energy required to produce
Reduced temperature paving techniques and materials

Information about all the Sustainability advantages of asphalt, as well as asphalt’s Comfort, Safety and Economics advantages, can be found on the Asphalt Advantages website.

To follow this twitter-based campaign, click on the Asphalt Advantages campaign Twitter handle @asphalteu and look out for tweets with the hashtag #AASustainabilityMonth.